OUR COMMITMENT TO GIVING BACK:
Being servant leaders and giving back to our community is a major priority for The Reef. Our charitable giving program donates 5% of our profits to community organizations year-round.
HOW IT WORKS:
Each quarter we select three non-profit organizations that we believe are benefiting our community and are aligned with The Reef’s company values. At the conclusion of every in-store transaction, our budtenders ask customers to choose which one of the listed organizations they would like the profit from their purchase applied towards. We tally the numbers at the end of the quarter and send each organization a donation.
The Reef empowers our customers to be an active participant in our charitable giving program.